Access to data and analytics for decision-making is a strategic institutional priority. The challenge is how to best govern, secure, and leverage this important asset in a way that positively impacts students, faculty, and staff. To support this initiative, ITS has reorganized our Data Administration, ETL, and Reporting teams under Enterprise Applications. This team, led by John Tindall, will be charged with enhancing our current reporting and analytical capabilities while also introducing leading-edge tools that provide better integration of data sources, actionable insights, and operational efficiencies. As we move forward with this new team, we will be working collaboratively with external constituents to coalesce our shared functional and technical knowledge.